Social Media Manager

Redox

December 1, 2024

03:20 AM

Redox 25 West Main Street Suite 500 Madison, WI 53703

Company size : 201-500 employees
Job Type & Title : Remote
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About Company:
We help providers, payers, health tech vendors, EHRs, and life sciences and pharmaceutical companies power better care with real-time data exchange. Our interoperability platform helps our customers to send, receive, process, and act on massive volumes of diverse healthcare data instantly. Today, more than 7,300 connected healthcare organizations use our technology to exchange data across the broadest range of systems, applications, and use cases in the industry.
Skills: Business-to-Business (B2B) Google Analytics Social Media Copywriting Media Strategy Paid Social Media Public Relations Social Media Content Creation Social Media Strategy Web Analytics

Opportunity & Impact

We are seeking a dynamic and results-oriented Social Media Manager to join our growing team. The ideal candidate will be responsible for developing and implementing innovative social media strategies to drive brand awareness, engagement, and lead generation. In addition to organic social media responsibilities, this role will also support our PR efforts, developing event strategies (both in-person and virtual) and assisting with executive communications.

Job Responsibilities

Organic social media strategy: Enhance and execute our organic social media strategy—as well as a channel-specific look and feel—across several channels including LinkedIn, X, YouTube.
PR support: Assist with PR initiatives, including pitch development, press releases, and media relations.
Event strategy: Develop and execute event messaging for both in-person and virtual events, including planning and promotion.
Content creation: Create engaging and informative social media content across diverse formats, supporting our business and product initiatives.
Third-party content curation: Comb through industry news, research, thought leadership, and influencer content to share through Redox social channels.
Follower engagement: Monitor and respond to social media comments, messages, and mentions in a timely and professional manner.
Analytics and reporting: Track social media metrics and provide regular reports on content, campaign, and channel performance.
Leader communications: Support leader communications by drafting speaker proposals, social media posts, and other materials.
Sales amplification: Draft social posts for sales teams to promote product news, company announcements, partnership content, events, and customer stories.

Required Skills & Experience

2+ years of experience in B2B social media
Working experience in the healthcare technology industry
Bachelor’s degree in marketing, communications, or a related field
Strong understanding of social media platforms and their algorithms
Excellent copywriting and communication skills
Ability to work under tight deadlines, troubleshoot, and pivot when needed
Experience working with and presenting to C-suite executives and leadership team
An understanding of brand voice
Experimental, test-and-learn mindset
Relentless curiosity and willingness to learn
Passionate about creating unique story angles
Exceptional organizational and time management skills
Proven ability to collaborate with various roles across an organization

Preferred Skills & Experience

Working experience in the healthcare technology industry
Knowledge of public relations and webinar production processes
An understanding of the interplay between organic and paid social efforts, with a strategic mind for how they can work better together
Hands-on experience with HubSpot social media and analytics tools
Familiarity with Google Workspace (formerly G Suite)

Software Platform/Tools

Required: Google Analytics
Preferred: HubSpot, Salesforce, Facebook Ads Manager & LinkedIn Campaign Manager

$67,000 - $80,000 a year

Compensation: The base salary range for this position is expected to be between $67,000 - $80,000 per year. *The base salary range is subject to change and may be modified in the future. The actual offer may vary depending on multiple factors unique to each candidate, including but not limited to the level of job-related knowledge, skills, qualifications, education/certification, and interview assessment.

Please note that the compensation details listed above reflect the base salary only, and do not include incentive pay, equity, or benefits. Redox offers a total rewards package that includes stock options and employee benefits for full-time employees. Our total rewards package includes the following:

Redox

25 West Main Street Suite 500 Madison, WI 53703

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