Product Marketing Manager

Canvs AI

February 23, 2025

11:51 AM

Canvs AI Manhattan, New York

Job Type & Title : Remote
Apply Now
About Company:
Canvs AI is an insights platform for unstructured consumer feedback. Our mission is to make customer empathy a superpower for every business. Some of the world's most admired brands, like Chobani, National Geographic, PODS, and Disney use Canvs to transform open-ended text into critical business insights.
Skills:

Canvs AI is looking for a talented Product Marketing Manager to join our growing team. In this role, you will be the expert on Canvs AI's solution and markets, responsible for developing and executing marketing and sales content and go-to-market strategies to increase awareness and adoption of the Canvs AI insights platform.

What You'll Do

Develop positioning and messaging for Canvs AI's products that resonate with target buyers and users
Create sales enablement materials and train the sales team on Canvs AI's value proposition, competitive differentiation, and ideal customer profiles
Develop case studies, one-pagers, presentations, and other sales collateral to articulate the business value of Canvs AI's products
Work closely with product management to analyze market trends and gather customer feedback to inform product enhancements and new features
Generate engaging content including blog posts, infographics, and videos to attract and educate potential customers
Collaborate with marketing demand generation, sales and customer success teams to optimize conversion rates across the funnel
Analyze metrics to measure content performance and iterate on content strategy as needed
Stay up-to-date on artificial intelligence and machine learning trends, technologies, and solutions

Who You Are

3+ years experience in B2B tech product marketing, sales enablement, or related field
Strong writing and communication skills
Analytical mindset with ability to synthesize research and insights into compelling narratives
Excellent project management and organizational abilities
Passion for artificial intelligence and its business applications
Bonus: Background in data science, consumer insights and/or customer experience management.
Ability to perform all the above according to applicable security and privacy best practices while staying up to date with ever-evolving standards in the industry

If you are an innovative product marketer passionate about AI and evangelizing disruptive technologies, we want to hear from you! This is a great opportunity to join a fast-growing startup and help shape the future of AI.

Canvs AI

Manhattan, New York

India Abroad® and New India Abroad®, publications of Indian Star LLC, are primarily meant to keep the Global Indian Diaspora informed about what is happening in India, the world and in their own neighborhoods through digital platforms, and print publications.