ADVERTISEMENTs
Mindy Kaling, Dev Patel, Priyanka Chopra launch ‘Stand With Her’ campaign
The initiative, inspired by Oscar-nominated documentary To Kill a Tiger, was unveiled in New York City on March 12
Poster of To Kill a Tiger / tokillatigerfilm.com
Actors Priyanka Chopra Jonas, Mindy Kaling, and Dev Patel have joined filmmaker Nisha Pahuja in launching #StandWithHer, a global campaign against gender-based violence (GBV).
The initiative, inspired by Pahuja’s Oscar-nominated documentary To Kill a Tiger, was unveiled in New York City on March 12. Chopra Jonas, Kaling, and Patel serve as executive producers on the film and are lending their voices to the campaign.
Also Read: USISPF launches ‘Power of She’ podcast on Women's Day
#StandWithHer aims to support survivors of sexual violence, encourage male allyship, and drive long-term social change through education and policy reforms. It is a collaboration between Pahuja and international NGOs such as Equality Now, Equimundo, and MenEngage Alliance. The campaign is built around four pillars—public awareness and mobilization, political advocacy, education and prevention, and media engagement.
The campaign is rooted in the story of To Kill a Tiger, which follows Ranjit, a farmer from Jharkhand, India, as he fights for justice for his 13-year-old daughter, Kiran (a pseudonym), after she is sexually assaulted. The family’s refusal to submit to societal pressure—urging them to drop the case or force Kiran into marriage with one of the perpetrators—has been recognized as a powerful act of defiance against entrenched patriarchal norms.
Chopra Jonas noted that gender-based violence is a global crisis that is often overlooked, while Patel highlighted the film’s role in amplifying survivor voices. Kaling reflected on the campaign’s mission, emphasizing the importance of sustained efforts to challenge gender inequality and support those seeking justice.
As part of #StandWithHer, more than 40 screenings of To Kill a Tiger will be held in major U.S. cities, including New York, Chicago, Dallas, Los Angeles, and Washington, D.C. Each screening will be followed by discussions featuring Pahuja, activists, legal experts, and campaign supporters. An international tour will begin in September, with over 75 events planned worldwide.
The initiative also includes an educational component. Blueshift Education and Roco Films will develop a curriculum inspired by the documentary, aiming to reach 1.2 million students in 25,000–50,000 schools across the U.S. over the next two years. This effort seeks to promote awareness and preventive education on GBV.
More than 60 organizations are backing the campaign, including ValorUS, Sakhi for South Asian Survivors, South Asian SOAR, the Ramesh and Kalpana Bhatia Family Foundation, and The Malala Fund.
According to UN Women, an estimated 736 million women worldwide have experienced physical or sexual violence.
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
E Paper
ADVERTISEMENT
.jpg)
Video
.jpeg)
.jpg)
Comments
Start the conversation
Become a member of New India Abroad to start commenting.
Sign Up Now
Already have an account? Login