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Nécessaire names Chitra Balireddi as CEO
Balireddi will drive Nécessaire's growth, innovation, and sustainability as the new CEO.
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Chitra Balireddi / Nécessaire
Nécessaire, a premier California-based body care brand, appointed Chitra Balireddi as its new chief executive officer (CEO) to steer the company through its next phase of growth.
A seasoned executive with a track record in beauty, fashion, and luxury, Balireddi previously served as chief commercial officer at Glossier, where she led the company’s omnichannel and international expansion. She also held senior leadership positions at Chanel and Boston Consulting Group.
"At Necessaire we are committed to building a sustainable brand and business. I am beyond humbled that Chitra has joined us as CEO. Chitra is strategic, understands the beauty consumer, and is incredibly adept at scaling brands the right way. I am extremely excited about our journey ahead,” founder Randi Christiansen said.
Balireddi expressed enthusiasm about joining the company at a pivotal moment. “It is my privilege to join Nécessaire at this juncture to drive the next phase of growth.,” she said. She holds an MBA from Harvard, Masters in computer science from the University of Illinois, and a bachelors in computer science from the Birla Institute of Technology and Science, Pilani.
Founded in 2018, Nécessaire revolutionized body care with a modern treatment approach, offering award-winning products like body wash, lotion, serum, and retinol. The company has received 120 beauty awards and expanded into the scalp care market. As a Certified B Corp and a 1 percent For The Planet member, Nécessaire is committed to responsible luxury, sustainability, and environmental stewardship.
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