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Indian start-up receives UN recognition
The Firm will receive grants and other funds to make the necessary changes needed for each market, thus helping them widen their reach and expand their business globally
Farmers Fresh Zone (Farmers FZ), a Kochi-based start-up, was one among the 12 agri-food start-ups selected across the world by the Food and agriculture organization of the United Nations.
“India is the second largest country in agriculture production and we, at Farmers Fresh Zone, are super proud to represent as the only one from India at a global forum. The event was in Rome, Italy aiming to attain the UN sustainable development goals. Being recognized as a leader of sustainability in the agriculture sector is no mere feat,” said Pradeep P S, chief executive officer, AgriTech D2C & FAAS (Farm to fork as SaaS).
“I am extremely elated that our sincere thoughts and efforts to bring down carbon emissions have garnered attention. We presented our model before an August audience at the event. Participation at the UN function in Rome also opened roads to network with global names in this sector,” he added.
In its first UN-hosted SDG agrifood accelerator programme, Farmer’s Fresh Zone stood out for its unique module and practices which are scalable in any part of the world. It was one of the three start-ups to be part of the panel discussion that happened at the event, said a release issued by the firm.
Under this programme, the start-up will receive grants and other funds to make the necessary changes needed for each market, thus helping them widen their reach and make their business global. The support offered by the accelerator includes financial readiness, innovation potential and market reach. The core objective of the programme is to help agri-food startups to scale while conforming to the UN’s Sustainable Development Goals. Farmers Fresh Zone business model contributes majorly towards SDG 1 (Eradicating extreme poverty), SDG 2 ( creating a world free of hunger by 2030) and SDG 12 ( ensuring sustainable consumption and production patterns) along with others, the release said.
With six years of immense understanding of the agriculture sector, the startup launched a new vertical which helps agribusiness and farmers organizations to perform hassle-free operations along with measuring carbon footprint.
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